SODP

MAY 30, 2023

Ads are an integral aspect of online life. Appearing as banners, video spots and social media feeds/stories, digital ads are everywhere. Ad exchanges play a vital role in the distribution of these ads, and yet, very few people can answer the question: What is an ad exchange?

Ad Exchange 64

Ad Exchange Ad Inventory Ad network Ad Space 64

Monetize More

MAY 23, 2023

This targeted approach not only increases the chances of the player engaging with the ad but also improves the conversion rates for advertisers. For instance, if a player is stuck on a particular level, advertisers can deliver ads that offer tips or solutions to help the player progress.

Advertising 89

Advertising Brand Awareness Ad Server Ad Inventory 89

Lemonads

MARCH 15, 2021

Furthermore, you also have to think about creating materials for your advertisers to use, like custom banners, landing pages , and downloadable logos. As a general rule, the higher the cost, the lower the expected conversion rates should be. For example, you should expect much lower conversion rates (may vary by industry!)

Affiliates 52

Affiliates Conversion SEO Healthcare 52