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What is vCPM? Time for Publishers to Care About Ad Viewability

Automatad Inc.

You can easily attract them with an ad inventory with a high viewability rate. Because advertisers want ad space with a high viewability rate ! Therefore, a high fill rate is ensured by ads from potential demand partners. Higher fill rates increase your ad revenue and yield.

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What is vCPM? Time for Publishers to Care Ad Viewability

Automatad Inc.

You can easily attract them with an ad inventory with a high viewability rate. Because advertisers want ad space with a high viewability rate ! Therefore, a high fill rate is ensured by ads from potential demand partners. Higher fill rates increase your ad revenue and yield.

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What Is Ad Exchange and How Does it Work – A Guide for Publishers

Automatad Inc.

It is an open marketplace that runs auctions in real-time, connects the publishers with wider demands, and gets the best price for the ad inventory. On the other hand, it connects the advertisers with the ideal publishers for their ad campaign and gets the best ad slot.

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In-App Header Bidding: How to make more money with it? [7 Benefits Included]

Monetize More

In this article, we’ll explore how in-app header bidding works and why you should consider using it for scaling your app monetization. What Is In-App Header Bidding? In-App Header Bidding is a kind of programmatic advertising technology integrated into an app’s SDK for monetizing app traffic.

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How to maximize revenue with Header Bidding? [10x more ad revenue]

Monetize More

Header bidding. It seems like every other week there’s a new header bidding solution on the market. Since the onset of real-time bidding, header bidding technology has been the biggest breakthrough in the programmatic ad buying world. So what are you waiting for? So what are you waiting for?

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What Are Pre-Roll Ads and Why Publishers Love Them

Brid.tv

Second, because of high demand, pre-rolls have a higher ad fill rate. Need a video monetization solution for your ad-powered business? Pre-Roll Ad Best Practices for Publishers. This ensures more ad impressions, as they only count after a user watches the ad for a certain number of seconds.

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12 Best Programmatic Advertising Platforms (Reviewed)

Brid.tv

If so, consider finding a programmatic ad provider. Programmatic advertising platforms make the process of selling ad inventory simpler and more streamlined. With the right ad provider by your side, you won’t have to worry about low ad fill rates or CPMs. Google Ad Manager 360.