Price Floor Optimization for Publishers: How to Determine Price Floors for Your Inventory
Brid.tv
APRIL 3, 2023
Still, as crucial as it is to set up the best price floors for your inventory, this is no easy task. Relying on advanced ad tech, detailed data analysis, and complex algorithms is a surefire way to more than double your ad revenue. This amount is determined by the publisher selling the ad space.
Let's personalize your content