Ad Exchange Communications Viewability 
YieldBird
MAY 31, 2023
For many advertisers, the channel is one of the most important ways of communicating with users. In the Internet world, we can increasingly come across the concept of ad fraud. Ad fraud warning signs Thankfully, there are ways to detect ad fraud and cut it off before it makes too big of an impact on your bottom line.
Basis
AUGUST 30, 2022
CTV ads are high-quality, non-skippable, and 100% viewable. The premium inventory available is exploding (just take Disney+ and Netflix hopping on the ad-supported tier train!) Marketers can access inventory from many different sources—from smart TV providers, to programmatic ad exchanges, to streaming device makers, and more.
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Ad Monsters
JULY 3, 2024
So, if we could target the behaviors of different types of bidders and provide the right incentives and signals to facilitate communication and competition among them, we could reach an alternative solution that is more elegant. These DSPs vary widely in their technical capabilities and operational strategies.
Monetize More
JANUARY 18, 2023
Agencies then started helping advertisers to achieve their marketing goals and communicate with their target audience. It was the job of media planners to create media plans to target the right audiences and subsequently to communicate with the publishers that had access to those audiences.
Basis
APRIL 11, 2023
Many of the world’s largest brands are working to tout their green credentials and communicate their milestones—successes like innovating packaging to reduce waste or optimizing their supply chain to become net zero. But what about the environmental impact of serving ads highlighting those efforts throughout the online ecosystem?
YieldBird
MAY 31, 2023
For many advertisers, the channel is one of the most important ways of communicating with users. In the Internet world, we can increasingly come across the concept of ad fraud. Ad fraud warning signs Thankfully, there are ways to detect ad fraud and cut it off before it makes too big of an impact on your bottom line.
Smart-Hub
OCTOBER 24, 2023
Build Your Profitable Ad Exchange Business With Us! Ad Placement Optimization Explore various ad placements within your website or app to identify the most impactful positions for increasing user engagement and ad revenue. Ad Networks: Partner with multiple ad networks for a broader range of advertisers.
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