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The WIR: German Broadcasters Cooperate on Streaming, Google Vows to Fight Breakup of Ads Business, and Publicis Posts Another Strong Quarter

VideoWeek

Bloomberg reported that a recent letter to EU watchdogs stated Google’s intention to refuse to sell its ad tech arm, which Margrethe Vestager, Executive Vice President of the European Commission, deems the only viable way of restoring competition. percent organic growth in Q3.

Retail 97
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The WIR: Vice to Shutter Website, Google Expands GenAI in Performance Max, and FuboTV Sues Sports Streaming JV

VideoWeek

It will also focus more on distributing content and reaching audiences through its social channels. The partnership helps advertisers direct spend towards quality news journalism, and screen out AI-generated or clickbait websites. The venture is designed as a means to market LVMH’s brands by injecting them into premium content.

Ad Tech 52