The Ad Tech Blog

APRIL 1, 2024

Measurement and Analytics : Robust tools for measuring ad performance and user engagement help advertisers refine their strategies and achieve better outcomes. It’s the automated buying and selling of ad inventory in real-time through ad exchanges, using algorithms to efficiently distribute ads to targeted audiences.

Ad Tech 100

Ad Tech Machine Learning Ad Click Ad Targeting 100

Single Grain

JUNE 5, 2023

Online advertising statistics can help you execute and manage a much more effective digital marketing campaign. Work With Us General Online Advertising Statistics There are 4.95 Influencer Marketing Hub ) Global digital advertising spend amounted to over $600 billion in 2022. of global advertising efforts.

Advertising 52

Advertising Finance CPC Brand Awareness 52

Single Grain

APRIL 19, 2023

Work With Us What Is Amazon Advertising? Amazon advertising is a search advertising service offered by Amazon where you can run sponsored ads on the results page that appear when someone enters a keyword in the Amazon search box. Related Content: 4 Amazon Ads Trends You Can’t Ignore How Do Amazon Ads Work?

Advertising 52

Advertising CPC Video Ads ROI 52

Single Grain

AUGUST 3, 2023

While we can expect to see past years’ trends continuing in 2024, the new year will also bring more technological innovations, market changes and privacy concerns. In this post, we’ll take a look at the top 13 display advertising trends that are commanding attention and that you might want to include in your marketing strategy.

Display Advertising 52

Display Advertising Advertising Machine Learning Video Ads 52