Martech

MARCH 15, 2022

It streamlines the increasingly complex processes of buying and selling digital advertisements and enables brands to make the best use of their budget, maximizing their ROI. Ad targeting relevancy : Programmatic advertising allows advertisers to embed large amounts of data from multiple sources. The challenges of adtech.

First-Party Cookies 111

First-Party Cookies Cookies Impressions Ad Exchange 111

Monetize More

NOVEMBER 24, 2022

More mobile ad unit sizes to consider. mobile interstitial ad sizes) have been proven to be better at capturing the user’s attention and paying the best CPM rates, but publishers should be careful with intrusive ad formats in 2022 on both mobile and desktop versions of their sites. 7) Check your ads for aesthetics.

Mobile Ads 59

Mobile Ads Banner Viewability CPM 59

Single Grain

MAY 11, 2023

Facebook Ads provides extensive audience targeting capabilities based on demographics, interests, behaviors, connections, custom audiences, lookalike audiences and retargeting. LinkedIn Ads allows you to target professionals based on their job title, industry, company size, seniority, skills, and more.

Advertising 52

Advertising Retargeting Impressions CPC 52

Single Grain

DECEMBER 23, 2019

Target ROAS : Get the best return on investment (ROI) on your spend. The Masthead on TV screens is only available on a CPM basis. Targeting and other ad-serving options for Masthead ads on TV screens are the same as other Masthead campaigns booked on a CPM basis. Beginner’s Guide to Amazon PPC Ad Campaigns.

Machine Learning 96

Machine Learning Video Ads Conversion SEO 96