MNTN

JULY 5, 2023

You can also help encourage conversions with additional benefits, like free trials, discounts, coupons, and free shipping. Then use data to get a clearer picture of customer behaviors, conversion rates, and any potential bottlenecks in your funnel. Set clear and specific goals you want your funnel to accomplish for you.

Marketing 52

Marketing Conversion Conversion Rate Shipping 52

Single Grain

JUNE 7, 2023

PPC advertising tools provide you with a ton of valuable data on user behavior, click-through rates (CTRs), and conversion rates that you can use to fine-tune your campaigns to reach the right customers with the right products at the right time.

eCommerce 52

eCommerce A/B Testing Click Through Rate Conversion Rate 52

Karola Karlson

MAY 11, 2021

Because there’s an almost endless choice of metrics available in the Facebook Ads Manager: Reach, Impressions, CPC, CPM, CTR, CPA, Relevance Score, Engagement Score, Landing Page View (All or Unique?) These metrics give an immediate overview of the ad account’s overall performance + your conversion-optimized campaign’s results.

CPA 52

CPA Conversion Rate CPM CPC 52