Global Opportunities for Manga and Content Publishers: Q&A with Mintegral
Digital Turbine
NOVEMBER 21, 2023
To prevent interruptions to the user journey, Mintegral recommends that developers strategically deploy ad placements based on user behavior paths and habits. In Japanese manga apps, Mintegral has found that interactive videos and banners (especially MREC) demonstrate high click-through rates and monetization effectiveness.
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