Remove A/B Testing Remove Ad Inventory Remove Ad Server
article thumbnail

What Is Ad Refresh? All That a Publisher Needs to Know

Ad Monsters

The ad tech industry is packed with several solutions (such as header bidding , A/B testing, etc.) to help publishers optimize their ad revenue. One such solution is ad refresh, which is considered advantageous by a lot of publishers yet there is some skepticism around using it due to its controversial nature.

article thumbnail

How To Create VAST Tags

MobileAds

A VAST tag is essentially a third-party ad tag generated by an ad server, except that it’s for video ads. VAST stands for Video Ad Serving Template. It enables video players to sync with ad servers , thus as an advertiser, you can serve ads into multiple ad inventories within video ad players.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

What Is a Mobile Ad Network. A mobile ad network is an advertising platform that connects mobile publishers and app developers who want to sell ad inventory with advertisers who want to buy it. In other words, they act as an intermediary and a marketplace for mobile ad trading. . How Do Mobile Ad Networks Work?

article thumbnail

18 Best Video Ad Networks For 2022 – Publishers Increase Your Revenues With These Platforms

Monetize More

By utilizing video ads through Primis you can deliver users with an alternative ad format that they love and earn high ad revenues! Smart ad server. With Smart Ad Server publishers run video ads through a unified ad stack and manage them through the same platform they run display ads.

article thumbnail

12 Best Mobile App Monetization Platforms for Publishers in 2023

Brid.tv

Being one of Google’s products, this platform ensures publishers access only the highest-quality mobile ad inventory and features some of the highest CPMs in the industry. Google AdMob gives users access to various ad formats, including different types of display ads , video ads, and native ads.

article thumbnail

What Is Page RPM & 10 Proven Ways to Increase It by 40%

Automatad Inc.

It is important to note that the estimated earnings should be the revenue generated from advertising before deducting any costs, such as ad server fees, payment processing fees, or other operating expenses*. Use the Right Ad Formats AdSense doesn’t just offer display ads. You will also need to take care of ad viewability.

article thumbnail

12 Best Video Monetization Platforms in 2023 (Ranked & Reviewed)

Brid.tv

The platform integrates with all video ad servers , SSPs, and ad networks, and it provides high-quality ad demand from exchanges such as SpotX, Google ADX, and FreeWheel. Muvi’s player is compatible with VAST and VPAID ad tags, and it can serve all types of instream ads. Monetization Overview.