InMobi Sell-Side Platform Now Integrated Across Leading In-App Header Bidding Platforms
InMobi
JULY 28, 2021
Publishers are embracing in-app header bidding as their preferred monetization solution as advertisers have increasingly found more value in such inventory. This is a large shift from just two years ago when there was widespread scepticism on the role of header bidding in the in-app environment.
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