The Future of Programmatic Advertising: Key Trends Shaping the Industry
Smart-Hub
APRIL 29, 2024
Of course, we follow all programmatic ad industry trends, analyze them to identify the promising ones, and implement them in our products. Statista expects this type of advertising revenue to reach almost $21 billion by 2028. Marketers can identify specific user attributes and behaviors in real-time, enabling precise ad targeting.
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