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AdTech Ecosystem: Everything You Need to Know

Automatad Inc.

It stands at $600 billion and is forecasted to reach $900 billion in 2027. Data management platform : This platform is the source of data that collects first, second, and third-party data to make a comprehensive list of user details for more detailed targeting.

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Digital Advertising’s Carbon Footprint: Where Do We Stand in 2023?

Basis

And there are no signs of this trend slowing down anytime soon, with that share projected to continue climbing every year through at least 2027, indicating the industry’s carbon footprint is only likely to keep increasing. back in 2016. tons of carbon. Could 2023 be the tipping point? Only time will tell.

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Digital Advertising's Carbon Footprint: Where Do We Stand in 2023?

Basis

And there are no signs of this trend slowing down anytime soon, with that share projected to continue climbing every year through at least 2027, indicating the industry’s carbon footprint is only likely to keep increasing. back in 2016. tons of carbon. Could 2023 be the tipping point? Only time will tell.

article thumbnail

Digital Advertising's Carbon Footprint: Where Do We Stand in 2023?

Basis

And there are no signs of this trend slowing down anytime soon, with that share projected to continue climbing every year through at least 2027, indicating the industry’s carbon footprint is only likely to keep increasing. back in 2016. tons of carbon. Could 2023 be the tipping point? Only time will tell.

article thumbnail

Digital Advertising's Carbon Footprint: Where Do We Stand in 2023?

Basis

And there are no signs of this trend slowing down anytime soon, with that share projected to continue climbing every year through at least 2027, indicating the industry’s carbon footprint is only likely to keep increasing. back in 2016. tons of carbon. Could 2023 be the tipping point? Only time will tell.

article thumbnail

Digital Advertising's Carbon Footprint: Where Do We Stand in 2023?

Basis

And there are no signs of this trend slowing down anytime soon, with that share projected to continue climbing every year through at least 2027, indicating the industry’s carbon footprint is only likely to keep increasing. back in 2016. tons of carbon. Could 2023 be the tipping point? Only time will tell.

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17 Top Programmatic Advertising Platforms to Use in 2024

AdvertiseMint

By 2027, lots of money will be spent on programmatic advertising globally – projected to reach $19.12 Just set up shop in an ad exchange platform and start trading directly with others looking to buy or sell advertising space. The platform gives you the power to make ads that speak directly to your audience.