The cookieless mobile world: how advertisers can stay competitive
illumin
MARCH 5, 2024
Marketers are gearing up for the cookieless mobile era. The digital media scene has had a shake-up since 2024 began. Essentially, going “cookieless” means you are no longer capturing data identifying individual users through third-party cookies. There are two variations: first-party cookies and third-party cookies.
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