Automatad Inc.

OCTOBER 26, 2023

Online video content is booming, and so are video ads. Moreover, as digital video advertising spending grows yearly, this is a great chance for you as a web publisher to benefit from it. So, get ready to unlock the power of video ad monetization to captivate your audience and turn your website into a profit machine.

Video Ads 52

Video Ads Header Bidding Fill rate Click Through Rate 52

Monetize More

MAY 31, 2023

One important factor is the type of ad you’re displaying. For example, video ads tend to have a higher RPM than display ads, as they’re more engaging and have higher click-through rates. Additionally, the ad network you’re using can also impact your RPM. So, what factors can impact your RPM?

Ad network 52

Ad network Click Through Rate CPM Impressions 52

SODP

JUNE 8, 2023

The CPM pricing model is a firm favorite among digital publishers, with good reason. As of April 2023, there were 5.18 Cost per mille (CPM) is one of the most popular models for pricing web ads, helping brands reach new audiences while requiring very little from publishers. What Is CPM? How Does CPM Work?

CPM 52

CPM CPA CPC Real Estate 52

Brid.tv

JUNE 26, 2023

As a result, more and more publishers are looking toward video ad networks as their main ad providers. So to help, we decided to single out some of the best video ad networks out there for publishers. Table of Contents [ hide ] What Is a Video Ad Network? What to Look for in a Video Ad Network?

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Ad network Video Ads Header Bidding CPM 40

Single Grain

JULY 13, 2023

As the campaign runs, closely monitor the Google Ads performance. drives a satisfactory conversion rate and meets your target CPA, maintain or slightly increase the bid amount for successful keywords. To calculate the Target CPA bid amount, they also consider the historical conversion rate of their campaign, which is 2%.

CPC 52

CPC CPA CPM Impressions 52

Single Grain

DECEMBER 8, 2023

Updated December 2023. From setting a realistic budget to developing captivating creatives that make key decision makers in your industry sit up and take note, you need a simple step-by-step instructions on how to create successful LinkedIn Ads. When you look at the numbers, that’s hardly surprising.

CPC 105

CPC Conversion Conversion Rate Audience 105

Single Grain

JANUARY 23, 2023

Dive Deeper: Best PPC Agency: Top 5 Choices for 2023 How Does PPC Work? PPC marketing relies on keywords, ad quality, relevancy, and bidding amount. When you search for a keyword related to a product or service, the first few results are mostly ads. Some allow you to skip the ad entirely or after 5-15 seconds.

Click Through Rate 59

Click Through Rate CPC Conversion Rate Conversion 59