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Future of TV Briefing: Smart TV makers seek to steal the screen

Digiday

In the third quarter of 2022, its devices accounted for 40% of the CTV devices installed in the U.S. And in the second quarter of 2022, 33% of the time people in North America spent streaming video on any device — TV, phone, computer, etc. million at the end of Q3 2022 — “Roku is still mostly just U.S. CTV market.