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The Prevention of Ad Fraud

YieldBird

The post was originally posted on the 7th of October 2020 The digital environment is the largest segment of the advertising market. Know Your Traffic Source Before you really do anything to fight affiliate fraud, you need to know where your ads are running. In the Internet world, we can increasingly come across the concept of ad fraud.

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58. Jeff Hirsch – all the -Clicks in SoCal lead to AudienceScience

Paleo AdTech

ValueClick was an ad network that sold excess (so-called “remnant”) inventory from publishers using a CPC model. CPC seemed more accountable than CPM, but it put a burden on the network to get the math right (buying CPM, paying CPC – it’s complicated). This is a formula Advertising.com later mastered.

CPC 105
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article thumbnail

The Prevention of Ad Fraud

YieldBird

The post was originally posted on the 7th of October 2020 The digital environment is the largest segment of the advertising market. Know Your Traffic Source Before you really do anything to fight affiliate fraud, you need to know where your ads are running. In the Internet world, we can increasingly come across the concept of ad fraud.

article thumbnail

58. Jeff Hirsch – all the -Clicks in SoCal lead to AudienceScience

Paleo AdTech

ValueClick was an ad network that sold excess (so-called “remnant”) inventory from publishers using a CPC model. CPC seemed more accountable than CPM, but it put a burden on the network to get the math right (buying CPM, paying CPC – it’s complicated). This is a formula Advertising.com later mastered.

CPC 52
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20+ Best Push Ads Networks - Which Are the Best Push Advertising Networks in 2021? (Ultimate Guide 2021)

Lemonads

It doesn’t matter if you’re a new or seasoned affiliate , you’re probably heard of push notifications and how profitable this ad format can be. This is the reason why push notifications are so popular with consumers, which in turn makes them a hit with affiliates. In-page push traffic ads emerged at the beginning of 2020.

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Native Ad Networks vs. Native DSPs: What Do Experts Recommend?

Lemonads

According to some projections, the digital advertising industry will be worth more than 355 billion US dollars by the end of 2020. However, affiliate marketers can choose between different ways to acquire this type of traffic for their campaigns, with the two most common being native ads networks and native demand-side platforms (DSPs).

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Audio SEO: The Complete Guide to Ranking Your Podcast Successfully

Single Grain

Most popular podcasts 2020. Have a look at the below graph , which shows the number of websites launched between 2001-2006 compared to the number of podcasts created from 2020 and forecasted until 2025: Therefore, it makes sense to start creating podcasts and/or investing in audio SEO to gain the upper hand in the search results.

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