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Vignette Ads: Add this to your mobile ad stack [2022]

Monetize More

Vignette Ads are the most common AdSense auto ads that publishers have been using for a long time to increase their ad revenue. They are basically interstitial ads (full-page ads) in between page loads of a website or app. These interstitials pop up when a user is navigating from one webpage to another.

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Bypass Adblockers – Recover Lost Revenue with Untapped Solutions

Automatad Inc.

The rise in the adoption of ad blockers cost publishers $12 billion in 2020. According to Backlinko , 47% of internet users used ad blockers in 2023. Hence, you must fight back by encouraging users to reduce ad-blocker usage with these handpicked strategies and regain your lost revenue. Why You Should Care About Ad Block?

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AdTech Ecosystem: Navigating Trends and Insights 

Smart-Hub

The market goes up because more and more people are interested in a data-driven marketing. Audio ads on streaming and podcasts, along with increased smartphone use for better mobile ads, are also boosting this growth. Ad Networks Ad networks act as intermediaries, connecting advertisers with a multitude of publishers.

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20+ Best Push Ads Networks - Which Are the Best Push Advertising Networks in 2021? (Ultimate Guide 2021)

Lemonads

By partnering with the best push ads networks , media buyers and other marketers can reach more engaged audiences and increase their chances of success. On iOS devices, users can see them on the lock screen, notification center, or as a top screen banner. This means in-page push ads are available for all users, on all devices.

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How Publishers Can Make More Money With AdTech

Clearcode

According to Reuters Institute’s Journalism, Media, and Technology Trends and Predictions 2022 , display advertising was considered an important source of income by 81% of publishers in 2020 but this dropped to 73% in 2022. Native advertising also saw its popularity among publishers as a revenue source drop from 76% in 2020 to 59% in 2022.

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InMobi Exchange, iOS 14 and IDFA: What You Should Know

InMobi

Apple announced major IDFA-related changes from iOS 14 onwards at WWDC 2020. As a result, how advertisers and publishers use IDFA for scalable user-level ad targeting and personalization will be impacted.

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Modern Programmatic Monetization Strategies

Adtelligent

billion in 2020. Automated buying and selling of ads seem incredibly lucrative during crisis times, as it can effectively help launch ad campaigns reasonably quickly, with minimal costs and workforce, great targeting options and scaling abilities, higher ROI, and cross-device campaign possibilities. Display Ads.