2020 Trends: DOOH, OTT and CTV Advertising Go Mainstream
InMobi
DECEMBER 26, 2019
Is 2020 the year that digital out of home (DOOH), over-the-top (OTT) and connected TV (CTV) advertising finally goes big ? Expect both connected TV advertising and OTT advertising to grow by leaps and bounds in 2020. OTT devices can include a smartphone, a tablet or even gaming consoles.
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