6 tips for creating an engaging mobile video ad campaign
InMobi
DECEMBER 24, 2014
Video will become the largest driver of global mobile traffic by 2017. This is creating huge opportunities for brands to reach their customers through video ads, a nifty ad format for brand communication and customer engagement. Marketers need to adapt the length of the video ad to the target platform. billion) and 2018 ($12.71
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