2017 Ad Inventory Machine Learning Mobile Ads 
Smart-Hub
DECEMBER 22, 2023
Audio ads on streaming and podcasts, along with increased smartphone use for better mobile ads, are also boosting this growth. Ad Networks Ad networks act as intermediaries, connecting advertisers with a multitude of publishers. Feature Freedom: Skyrocket Your Ad Exchange With SmartHub!
VideoWeek
JUNE 10, 2022
Production house Studio71 and measurement firm Nielsen have formed a partnership enabling the media company to track Digital Ad Ratings (DAR) across 37 markets, enhancing its measurement of cross-channel networks including CTV. The all-time high figure marks a sharp increase from 80 percent in 2020, 69 percent in 2017 and 38 percent in 2012.
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