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All Hail the King: Mobile Video Reigns Supreme

InMobi

No wonder eMarketer has predicted digital video ad spend to grow by more than 10 percent year-over-year every year between 2018 and 2021. The numbers from our 2018 State of Mobile Video Report back this up. Between 2016 and 2017, spending on in-app video advertising doubled both globally and in the U.S. within our network.

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52 In-App Advertising Statistics You Should Know

InMobi

Over three-fourths of all mobile devices globally are running the Android operating system , while around one in five run Appleā€™s iOS. Mobile sites have been more popular than their desktop/laptop counterparts since 2017. Over 52 of all web page traffic globally comes from mobile. and almost $184 billion worldwide.