Remove 2015 Remove Click Through Rate Remove Native Advertising Remove Rich Media
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Best Mobile Ad Formats for Display Advertising Campaigns

MobileAds

InMobi’s interstitials have a 2-3x higher click-through rates compared to banner ads. Broader message, exposure and memorization rate. Can offer animated and interactive rich media content. In-App video advertising has been steadily gaining traction. The engagement rate is high. Larger space.