Advertisers Going Native May Be Restless for FTC Input but NAD Gives Some Guidance
All About Advertising Law
OCTOBER 21, 2013
There is much anticipation for the FTC’s December 4 workshop on native advertising. Others such as AdAge say these forms of advertising look like the web content on sites where they are found but do not really weave the brand and the content – the higher goal of native advertising.
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