Paleo AdTech

DECEMBER 10, 2023

Advertising.com paid publishers for their ad inventory on a per-impression (CPM) basis, guaranteeing a certain negotiated (often renegotiated) rate. However, it sold advertising based on performance goals, usually clicks (CPC). This mechanism is known as arbitrage.

CPC 52

CPC CPM Pop-Up Ad network 52

Paleo AdTech

FEBRUARY 8, 2022

Advertising.com paid publishers for their ad inventory on a per-impression (CPM) basis, guaranteeing a certain negotiated (often renegotiated) rate. However, it sold advertising based on performance goals, usually clicks (CPC). This mechanism is known as arbitrage.

CPC 52

CPC CPM Pop-Up Ad network 52

Lemonads

JULY 1, 2020

Established back in 2011, PropellerAds is one of the leading ad networks that stays up-to-date with the latest trends to provide the best features for all stakeholders in the affiliate ecosystem. This includes impression and clicks fraud, fake conversions, ad stacking, hitbots, and other common issues. What is PropellerAds?

Affiliates 52

Affiliates Ad network CPC CPA 52

Monetize More

JUNE 22, 2022

AdMob maximizes impression value for more ad revenue. They have a CPM-based revenue model, but they do not reveal how much money they give to their publishers. CPM-based revenue sharing model with CPM rates ranging from $2 to $7 depending on whether it’s android or iOS operating system.

Ad network 52

Ad network Fill rate Banner CPM 52

Lemonads

OCTOBER 18, 2020

In-page push traffic comes from banner ads displayed directly on publishers’ websites and working on the cost per click (CPC) model. The platform serves more than 4 billion impressions every single day across hundreds of countries and regions. Those messages contain an image, copy, and a link to a landing page.

Ad network 52

Ad network Affiliates CPC CPA 52

Lemonads

NOVEMBER 12, 2020

Guaranteed Impressions Because of their simple mechanism, pop-unders can guarantee that almost all visitors will see your ads. Furthermore, affiliates that only show ads that are relevant to their on-page content have a higher chance of getting more impressions and improving their results across the board.

Pop-Up 52

Pop-Up Affiliates Ad network Fill rate 52