Sat.Sep 05, 2020 - Fri.Sep 11, 2020

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Preparing for iOS 14: Insights from InMobi Exchange CAB Identity Focus Group

InMobi

Apple’s recent announcements regarding iOS 14 and its expected impact on the Identifiers for Advertisers (IDFA) have been in the news for the last few weeks. To mitigate risk, most publisher partners agree broadly on setting up meaningful value exchanges and other tactics to nudge users towards granting app tracking permissions.