Remove Display Advertising Remove Header Bidding Remove Native Advertising Remove Rich Media
article thumbnail

Maximize your Q4 revenue during an AdOps Recession [10 Best Ways]

Monetize More

This approach benefits both parties: publishers are able to generate more revenue based on the given demographic information and advertisers have better information with which they can target their ads more effectively. Native Advertising. So, it’s a great time to power up on Native Advertising in Q4.

article thumbnail

20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

What to Consider When Choosing a Mobile Ad Network Mobile Ad Formats Header Bidding Support Ad Targeting Options In-House Ad Analytics Top 20 Mobile Ad Networks for Publishers and App Developers 1. Header Bidding Support. Header bidding is by far the most efficient method of trading ad space. Google AdMob 2.

article thumbnail

Understanding the Complicated World of Advertising Technology (AdTech) & Programmatic Advertising

Clearcode

Advertisers participating in PMP deals can bid on the available inventory before the publisher offers it in an open RTB auction. Header bidding (aka pre-bidding, advance bidding, and holistic yield management) is a media-buying process that enables publishers to simultaneously collect bids from a number of demand sources (e.g.