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DeepIntent Celebrates Robust Year-Over-Year Growth as Healthcare Marketers Invest in Digital Channels, Particularly CTV

Martech Series

More than 600 pharmaceutical brands now use DeepIntent to simplify campaign planning, activation, meas. Adding more than 100 employees to its team in 2022, the company’s growth has outpaced growth in the broader healthcare advertising segment, as pharmaceutical marketers increasingly embrace digital advertising, particularly on CTV.

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DeepIntent Outcomes Hits 65% of Campaign Impressions, Meeting Healthcare Advertisers’ Demand for Improved Measurement and Optimization

Martech Series

DeepIntent, the leading healthcare advertising technology company built to influence better patient health and business outcomes, announced the significant adoption of its patented, award-winning advertising campaign measurement and optimization technology, DeepIntent Outcomes.

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The WIR: The Trade Desk Shares Slide Over Q4 Outlook, Roblox Launches Video Ads, and Reach Cuts Ten Percent of its Workforce

VideoWeek

Top Stories The Trade Desk’s Share Price Slides as Ad Demand Stutters Demand side platform The Trade Desk saw its share price fall by nearly 30 percent after the company said it’s seen a slowdown in ad demand on its platform in its Q3 earnings.