Demand Side Platform First-Party Cookies GDPR Native Advertising 
Clearcode
JANUARY 22, 2023
It’s important to note that there are two main types of cookies: First-party cookies and third-party cookies. First-party cookies are created by the website that the user is visiting. Third-party cookies are created by websites other than the one the user is visiting.
Single Grain
NOVEMBER 28, 2023
According to SmartyAds : “Most search-driven manual advertising campaigns (even those performed with professional tools) take into account three or four targets: the keyword, time of day, and location. Marketers are now faced with a situation that has always been their biggest nightmare: the end of third-party cookies.
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