Conversion First-Party Cookies MarTech SEO 
Martech
FEBRUARY 15, 2024
Align the capabilities of the martech stacks of both brands This is also a wonderful learning opportunity. It’s rare to have totally honest and in-depth conversations with competitors or exemplars. Who will own the shared editorial calendar, and how will you transfer SEO authority from the old site(s) to the new one?
Martech
NOVEMBER 3, 2021
A steady upward trend in SEO spending indicates that marketers realize the role SEO plays in helping prospective customers find their offerings. But even if you know how critical SEO is to your marketing, deciding how much to spend on it is another question. Sample SEO budget breakdown. Now let’s go a level deeper.
Single Grain
JUNE 25, 2021
However, despite the collaborative approach taken by Google and the lengthy proposed timeline for finding a replacement for third-party cookies that suits individual users, digital advertising and publishers, the announcement has been met with some skepticism and trepidation. Using cookie syncing to identify and target users.
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