Monetize More

JUNE 20, 2023

AppLovin supports a variety of ad formats and uses both CPI (Cost Per Install) & CPC (Cost Per Click) for its campaigns. They focus on a CPL model and enable publishers to promote worldwide campaigns from over 120 countries and some of the biggest games. It primarily displays video, banner, and interstitial ads.

Ad network 52

Ad network Banner Video Ads Header Bidding 52

Monetize More

SEPTEMBER 22, 2022

AppLovin supports a variety of ad formats and uses both CPI (Cost Per Install) & CPC (Cost Per Click) for its campaigns. They focus on a CPL model and enable publishers to promote worldwide campaigns from over 120 countries and some of the biggest games. It primarily displays video, banner, and interstitial ads. Conclusion.

Ad network 52

Ad network Banner Video Ads Header Bidding 52

Martech

APRIL 27, 2022

Paid ad campaign metrics : Ad views, clicks, CTR, CPM, CPC, conversions, conversion rate, CPL, and overall performance. Here are some more reasons you should care about marketing analytics: It provides tangible data around paid marketing initiatives — CPC, CPL, ROI, and brand lift.

Marketing 127

Marketing CPL Machine Learning CPC 127