The WIR: German Broadcasters Cooperate on Streaming, Google Vows to Fight Breakup of Ads Business, and Publicis Posts Another Strong Quarter
VideoWeek
OCTOBER 13, 2023
Google Ads Introduces First-Party Data Manager Google has introduced Google Ads Data Manager, centralising controls for first-party data in preparation for the demise of third-party cookies in Chrome. IAB Releases Retail Media Definitions IAB Europe has released a set of pan-European definitions for retail media advertising.
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