Remove Brand Lift Remove MarTech Remove Media Remove Native Advertising
article thumbnail

New Study Indicates Native Advertising Outperforms Other Channels at Boosting Mid-Funnel KPIs

Martech Series

Top, Global Brands Find Success on Taboola Through Brand Lift Campaigns. Brands that are looking to reach consumers at a massive scale often turn to social media, which has inherent risk in brand safety and pose significant risks.

article thumbnail

TripleLift Accelerates Omnichannel Ambitions & Global Expansion in 2022

Martech Series

Media + Data’ strategy positions company to fulfill demand for first-party data and CTV solutions. TripleLift, the advertising technology company reinventing ad placement, concludes a twelve-month strategic run for growth. The Native Leader. ‘Media+Data’ Solutions for The Industry. from 2021.