Single Grain

AUGUST 1, 2023

Are you aware of all the benefits of native advertising? With all the online advertising options, more and more companies are choosing to invest in a native advertising strategy. It is not only an effective advertising method, but it’s becoming a necessary way to dominate the competition.

Native Advertising 52

Native Advertising Advertising Brand Awareness Banner 52

PrograMetrix

JUNE 9, 2021

Many people prefer to watch videos versus reading content. Creating and targeting high-quality digital video ads to CBD consumers across thousands of premium websites helps CBD marketers reach and engage their audience in a compelling fashion. Native Advertising. Mobile Advertising.

Advertising 52

Advertising ROI Conversion Rate Native Advertising 52

NewProgrammatic

MARCH 15, 2022

What NewProgrammatic search advertising platform does is help match an already engaged audience with ads featuring relevant content thanks to direct integrations with top publishers in the e-commerce, fashion, beauty, or travel industry (including search engines, apps, marketplaces, etc.) — all done in brand-safe and cookieless way.

Search Advertising 52

Search Advertising CPC Header Bidding Audience 52

Single Grain

JULY 17, 2023

Advertisers bid on the available ad space, and the algorithm determines the winning bid based on relevancy, budget and targeting parameters. The winning ad is instantly delivered to the user as a tailored display or video ad. For example, a luxury fashion brand may target buyers aged 25-45 with high-income levels.

Advertising 52

Advertising Demand Side Platform Ad Exchange Ad Inventory 52

Clearcode

APRIL 21, 2023

According to Reuters Institute’s Journalism, Media, and Technology Trends and Predictions 2022 , display advertising was considered an important source of income by 81% of publishers in 2020 but this dropped to 73% in 2022. Native advertising also saw its popularity among publishers as a revenue source drop from 76% in 2020 to 59% in 2022.

Header Bidding 79

Header Bidding Fill rate Ad Server Audience 79

Single Grain

AUGUST 3, 2021

.” Here's another interesting stat that will make you realize the power of streaming TV advertising: A Hulu survey found that “91% of Generation Stream would give up their music streaming service, their social media, their favorite food, favorite fashion item, and favorite brand before they gave up their video streaming service.

Advertising 59

Advertising Video Ads Audience Impressions 59