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The Weird, Wonderful World of Geotargeting and Location Targeting

Basis

We’ve already taken a closer look at contextual targeting , so let’s examine some of the ways geo-based targeting strategies like location targeting, localized marketing, and geotargeting can help advertisers reach their audiences.

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The Weird, Wonderful World of Geotargeting and Location Targeting

Basis

We’ve already taken a closer look at contextual targeting , so let’s examine some of the ways geo-based targeting strategies like location targeting, localized marketing, and geotargeting can help advertisers reach their audiences. Location Targeting and Geo-Targeted Creative.

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20 Best Video Ad Networks for Publishers

Brid.tv

They negotiate all the terms with buyers, including audience targets and cost per impression. After sealing the deal, they handle all the tracking, targeting, and reporting. In addition, Aniview gives publishers complete control over their creatives with various inventory management features and audience targeting options.

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Programmatic Advertising: Make It Part Of Your Advertising Strategy!

Lemonads

This is because Private Marketplaces are normally used by publishers with digital properties (sites, apps) with a high audience, equipped with pools of high-quality advertising space for which advertisers are willing to pay more. Advertisers can utilize this campaign data to gather more information about their target audience and campaign.

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Modern Programmatic Monetization Strategies

Adtelligent

Great targeting capabilities. The leverage of different types of data helps SSP to create advanced targeting options. The platform can often employ remarketing, geo-targeting, data and IP address targeting, website or app targeting, and many other possibilities to enhance the accuracy and quality of shown ads.