article thumbnail

A marketer’s 2022 guide to Marketo: What it does today

Martech

Real-time data capture and bi-directional data integration sync with CRM. Partner ecosystem of data integrators and digital agencies includes Accenture Digital, Deloitte Digital, DigitasLBi, Informatica, Mulesoft, Talend, and Software AG. Prioritized lead and account engagement scores.

ROI 118
article thumbnail

16 marketing automation platforms your organization should consider

Martech

ActiveCampaign’s Customer Experience Automation (CXA) platform provides businesses of all sizes access to 600+ pre-built automations that combine email marketing, marketing automation, CRM, and machine learning for powerful segmentation and personalization across social, email, messaging, chat, and text. Dotdigital. Target customers.

Marketing 117