Agency CPM Fill rate 
Ad Monsters
JULY 30, 2025
They’re asking uncomfortable questions: Why are my fill rates still terrible? They’re looking beyond CPMs. A high CPM is worthless if it ruins their site or damages their reputation. Only 30% of agencies , brands and publishers have fully integrated AI across the media campaign life cycle. Those days are over.
Monetize More
MAY 30, 2023
We’ve curated a list of top-performing networks that can connect you with premium advertisers, maximize fill rates, and offer specialized features. Provides an ad server, RTB ad exchange, private marketplace capabilities, and high fill rates with access to numerous DSPs and integrated ad networks.
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Clearcode
JULY 24, 2023
To connect publishers with buyers, SSPs integrate with various demand sources, such as DSPs, ad exchanges, ad networks, and agencies. SSPs provide detailed reports on key metrics such as: Impressions Clicks Revenue Fill rates. Improved fill rates as they sell more ad space. publishers).
Brid.tv
DECEMBER 21, 2022
However, regardless of what exactly you’re looking for, there are certain factors you should keep in mind on top of the most competitive CPM. . Supported Ad Formats Payment Model Minimum Traffic Native ads Rewarded ads Interstitial ads Banner ads CPM N/A. The right network for your app will mostly depend on your specific requirements.
InMobi
MAY 17, 2018
A mobile ad mediation platform helps publishers connect to multiple ad networks to maximize fill rates and increase revenue. Inevitably there will be networks that earn you better fill rates, while others provide higher eCPMs. Savvy mobile publishers don’t navigate the ad tech landscape alone.
Monetize More
JULY 12, 2022
Google Ad Exchange is a very popular ad exchange platform that allows large publishers to sell their ad inventory to advertisers and agencies. Through this technology-driven platform, publishers can receive the highest price possible for their ad spaces while also helping advertisers and agencies target consumers more efficiently.
InMobi
JULY 24, 2019
Chas is the founder of PubRev+ , a premier independent global consultative agency providing commercial optimization and strategic revenue creation for app publishers. Benefits of Getting More Bid Requests for Revenue, Fill Rates Second is competition. More demand, more competition, more competition, higher CPMs.
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