illumin

DECEMBER 14, 2023

IGAs are generally perceived as more organic compared to the presence of pop-up and banner ads. Geo-targeting, real-time ad moderation, and rapid rollout of ad creatives are other benefits of IGAs. In-game ads are shown to result in an average gamer attention span of 29 minutes vs. the 17.5

Advertising 52

Advertising Marketing Banner Pop-Up 52

illumin

DECEMBER 14, 2023

IGAs are generally perceived as more organic compared to the presence of pop-up and banner ads. Geo-targeting, real-time ad moderation, and rapid rollout of ad creatives are other benefits of IGAs. In-game ads are shown to result in an average gamer attention span of 29 minutes vs. the 17.5

Advertising 52

Advertising Marketing Banner Pop-Up 52

Kevel

APRIL 19, 2022

These JavaScript-based tools are causing problems like: Slow sites and apps — Ad tags and in-app SDKs are notoriously slow, causing jumpy content and lower revenues. No revenue from ad block users – Expect roughly 30% of your potential impressions to never get filled. Local products could be targeted just to local people.

Geo targeting 52

Geo targeting Banner Ad network Cookies 52