Remove Ad Tech Remove Display Advertising Remove Finance Remove GDPR
article thumbnail

The WIR: TikTok Introduces Paywalled Long-Form Content, UK Unveils its GDPR Replacement, and Publishers’ Online Video Revenues Fall

VideoWeek

In this week’s Week in Review: TikTok launches Series, UK unveils GDPR replacement, and publishers report slow revenue growth. Display advertising revenues were fairly static, up by 0.1 But this growth was largely driven by subscription revenues, which were up by 12.9 percent year on year.

GDPR 52
article thumbnail

Data Clean Rooms: Q&A With Juan Baron from Decentriq [VIDEO]

Clearcode

I’ve been on both the AdTech side and also on the publisher side, and since the rise of GDPR, the move towards the privacy-first type of advertising has taken hold and data clean rooms aim to fill that gap. We also work with numerous pharmaceutical companies on market share data inside the data clean room.