YieldBird

MAY 31, 2023

10 ways to prevent ad fraud 1. Know Your Traffic Source Before you really do anything to fight affiliate fraud, you need to know where your ads are running. Affiliates see a chance to score some cheap traffic and risk having bots clicking on their ad to boost the other side’s PPC revenue.

Affiliates 96

Affiliates CPC Viewability Click Through Rate 96

Paleo AdTech

APRIL 25, 2023

Jeff spent the dawn of the internet and its frenetic aftermath in the luxe milieu of Santa Barbara, where a number of pragmatic ad tech players got their start (e.g., ValueClick was an ad network that sold excess (so-called “remnant”) inventory from publishers using a CPC model.

CPC 105

CPC CPM Ad network CPA 105

Ad Monsters

JANUARY 26, 2023

Cookie stuffing is ad fraud where a malicious campaign triggers arbitrary numbers of invalid ad conversions by generating fake clicks. It is a source of invalid traffic (IVT), which makes it a form of ad fraud. Malicious actors typically generate fake clicks by loading click URLs in hidden iframes inside ads as they render.

Cookies 82

Cookies CPL Ad Tech Affiliates 82

YieldBird

MAY 31, 2023

10 ways to prevent ad fraud 1. Know Your Traffic Source Before you really do anything to fight affiliate fraud, you need to know where your ads are running. Affiliates see a chance to score some cheap traffic and risk having bots clicking on their ad to boost the other side’s PPC revenue.

Affiliates 52

Affiliates CPC Viewability Click Through Rate 52

Paleo AdTech

DECEMBER 10, 2023

Jeff spent the dawn of the internet and its frenetic aftermath in the luxe milieu of Santa Barbara, where a number of pragmatic ad tech players got their start (e.g., ValueClick was an ad network that sold excess (so-called “remnant”) inventory from publishers using a CPC model.

CPC 52

CPC CPM Ad network CPA 52

Lemonads

MAY 20, 2020

Push notifications are one of the most popular ad formats in affiliate marketing with huge traffic volumes, worldwide GEOs, and high-performance. In this review, we will speak about RichPush — a push notifications ad network which was among the first to enter the affiliate marketing industry with push ads format.

Ad network 52

Ad network CPC CPA Affiliates 52

Smart-Hub

JANUARY 2, 2024

This is the option where you make money posting ads to benefit users and earn money from your website with a high optimization level, positively affecting reputation and revenues. We will also focus on sponsored and affiliate promotions. These are also ad strategies with potential high profits.

Ad Exchange 60

Ad Exchange CPC CPM Affiliates 60