Monetize More

APRIL 13, 2023

Header bidding. It seems like every other week there’s a new header bidding solution on the market. Since the onset of real-time bidding, header bidding technology has been the biggest breakthrough in the programmatic ad buying world. So what are you waiting for? So what are you waiting for?

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Header Bidding Ad Server Impressions Ad Inventory 52

Clearcode

APRIL 21, 2023

In this article, we look at the main ways publishers, app developers and media companies can generate revenue and how AdTech solutions like header bidding, self-serve ad platforms, customer data platforms (CDPs) and demand-path optimization can help them create new revenue streams and increase revenue.

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Header Bidding Fill rate Ad Server Audience 79

Adtelligent

OCTOBER 6, 2021

You can make sure that your ad space is sold at the maximum possible price. Having access to ad exchanges and ad networks can bring more partners, create more competition, and thus increase rates. Measuring data from bidding processes can be evaluated for potential adjustments. Great reporting. Preferred deal.

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Header Bidding Ad Exchange Ad Inventory Demand Side Platform 52

Smart-Hub

JANUARY 23, 2023

But a programmatic is not always RTB because algorithmic selling of ads is also possible without real-time bidding. DSP (demand-side platform) is the platform for advertisers that purchases traffic. SSP sends the request to DSP or ad exchange; The buying platform analyzes the data in the request.

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Advertising Ad Exchange Banner Header Bidding 40

Brid.tv

SEPTEMBER 26, 2022

If you’re looking to place them on your website or app, you will need a reliable display ad network to do so. But before you go for the first network you run into, it is important to do the research and ensure you know exactly what to search for. hide ] What Is a Display Ad Network? What Is a Display Ad Network?

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Ad network CPC CPM CPA 52

Single Grain

MARCH 16, 2020

If ads for those sneakers aren’t following you across websites, then you’ve probably just cleaned up the web cookies. Digital media advertising trends take into account the needs of small ad tech players. You know – the one that you put in your shopping cart but then decided to get later? music gig, party or storefront).

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Advertising Marketing Ad Tech Demand Side Platform 105

Brid.tv

NOVEMBER 8, 2022

Programmatic advertising is a method of buying and selling ad real estate in real time using a software solution such as a programmatic ad network. Programmatic video advertising, then, is programmatic advertising focused on video ad formats. The winning bid (i.e., the highest offer) is awarded the ad impression.

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Advertising Header Bidding Banner Video Ads 65