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What Are Pre-Roll Ads and Why Publishers Love Them

Brid.tv

How Many Pre-Roll Ads Can You Queue Consecutively? By creating a playlist of many shorter videos, you will open up additional pre-roll inventory slots. In other words, every visitor who sticks around long enough to play two or more videos from your playlist will increase your total number of ad impressions.

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Mobile First Creative Best Practices

InMobi

Rich media ads allow brand advertisers to break through the clutter and engage the user with interactive creatives. Whether it is gamified ads, ads with parallax effects, or simple interaction based message reveals, rich media ads constitute 80 percent of in-app brand display advertising.

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Best Guide to Display Lumascape [2023]

Monetize More

Retargeted ads are the ads that follow you around online you see once you engage in a certain product or service until you checkout. Retargeting is similar to contextual advertising. With contextual advertising, prospects see ads based on their online behaviors and internet search history. A Few Good DSPs.

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How to maximize revenue with Header Bidding? [10x more ad revenue]

Monetize More

However, this variable is known to be a bad predictor of what an ad impression is worth. Platforms like Google Ad Exchange with its DFP connection that can bid impression by impression also get an unfair advantage. Maximum Ad Revenue for Publisher Inventory: MonetizeMore has been able to grow its publishers’ ad revenue by 36%.

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Mobile Ad Serving: The What & How of Rich Media Ad Serving for Mobile

MobileAds

But, there are distinct differences between a typical versus a mobile ad server. What is the main difference between regular ad server and mobile ad server? For mobile display advertising , there are some things that an ad server must handle. Tracking ads on mobile: Cookies not supported.

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Programmatic Advertising 101: Ad Types, Benefits, Drawbacks & Trends

Single Grain

So whether you’re a marketer, advertiser or simply curious about the digital advertising landscape, this programmatic advertising guide will equip you with the knowledge to navigate and leverage the power of programmatic advertising effectively. Work With Us What Is Programmatic Advertising?