MediaFuse

NOVEMBER 14, 2016

With the ever-growing popularity of programmatic sales, ad ops and programmatic ops teams are faced with the enormous task of managing yield efficiently. Impressions filled. Fill rate %. Inventory accessed (desktop, mobile, in-app). Response Time (header bidding only). Frequency Capping. Geotargeting.

Header Bidding 52

Header Bidding Ad Server CPM Fill rate 52

Brid.tv

MARCH 30, 2023

Benefits of Programmatic Direct Higher Ad Yield Better Inventory Control Transparency and Safety Automation Disadvantages of Programmatic Direct Website Monetization Made Easy With Brid.TV These deals function on the basis of one-to-one agreements that entail negotiations on pricing, ad placements, and targeting options.

Ad Inventory 52

Ad Inventory Fill rate Ad Ops Ad Space 52

Brid.tv

JULY 9, 2023

Yahoo Ad Tech Yahoo Ad Tech Key Features: 5. An OTT advertising platform is a platform that allows OTT publishers to sell their ad inventory , track ad performance, and generate video ad revenue. Additionally, publishers must have an engaged audience and follow Better Ads Standards.

Header Bidding 52

Header Bidding Advertising Ad Exchange Ad network 52

Brid.tv

DECEMBER 21, 2022

Yahoo Ad Tech 19. What Is a Mobile Ad Network. A mobile ad network is an advertising platform that connects mobile publishers and app developers who want to sell ad inventory with advertisers who want to buy it. In other words, they act as an intermediary and a marketplace for mobile ad trading. .

Ad network 66

Ad network Mobile Ads Header Bidding CPM 66

Brid.tv

JUNE 14, 2023

What to Look for in an Ad Exchange? Best Ad Exchanges for Publishers in 2023 Google AdX OpenX Magnite Sell Ad Inventory With Brid.TV FAQ What Is an Ad Exchange? Preferred Exchanges — Preferred ad exchanges or deals are more similar to the traditional approach of selling ad inventory.

Ad Exchange 52

Ad Exchange Ad Inventory Ad network Non-Profit 52

Brid.tv

MARCH 7, 2023

Optimizing price floors is all about finding the right balance between getting higher-paying ads and getting any ads at all. Figuring out the right floor values for your ad inventory can take a lot of trial and error, and it’s a task that is never truly done. Managed Ads Service is the right choice.

Header Bidding 52

Header Bidding Non-Profit Ad Ops Video Ads 52

Brid.tv

JUNE 14, 2023

What to Look for in an Ad Exchange? Best Ad Exchanges for Publishers in 2023 Google AdX OpenX Magnite Sell Ad Inventory With TargetVideo FAQ What Is an Ad Exchange? Preferred Exchanges — Preferred ad exchanges or deals are more similar to the traditional approach of selling ad inventory.

Ad Exchange 40

Ad Exchange Ad Inventory Ad network Non-Profit 40