Single Grain

JULY 8, 2019

Google Ads, especially, has increasingly been automating their ad creation and delivery with features like Dynamic Search Ads, Ad Customizers, Automated Bidding, and more. Facebook isn’t far behind with their Automated Ads and Dynamic Creative Ads features. Click here to download it for free right now!

Agency 106

Agency A/B Testing Machine Learning Conversion 106

Single Grain

APRIL 27, 2023

After you have identified irrelevant keywords, you can include them in your negative keywords list to minimize wasted ad spend. They also use advanced artificial intelligence and machine learning to adjust bids on each auction which is known as smart bidding. What is the minimum number of ad extensions to use in my account?

eCommerce 52

eCommerce Click Through Rate ROI CPA 52

Single Grain

DECEMBER 23, 2019

One of the biggest trends in Pay-per-Click (PPC) advertising for 2020 will be automation – the use of artificial intelligence (AI) and machine learning (ML) to automate labor-intensive tasks associated with Google and Bing ads. Why You Should Use Long-Tail Keywords in Your SEO Campaign. Trend #1: PPC Automation.

Machine Learning 96

Machine Learning Video Ads Conversion SEO 96