Ad Audience Conversion CPA Machine Learning 
Martech
AUGUST 25, 2022
Feed more timely and more detailed conversion information into the Google AI. Optimize the structured data and feeds that Google uses to generate creatives and match ads to queries. Automation needs space to learn. Here’s a concrete example of machine learning doing a good job for advertisers when it’s not being constrained.
Ad Wisey
AUGUST 15, 2023
Some lose this fight without even starting it – if you try and create a brand new Facebook campaign well into sales season, then, due to high number of competing offers, you’ll find it extremely hard for your ad to complete the learning phase – that is, get 30-50 conversions within a 14-day period.
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