AdvertiseMint

JULY 5, 2023

In this blog post, we will provide an informative guide on how to thoroughly assess your Facebook ad campaigns so that they can start driving better ROI. This data allows for successfully retargeting certain audiences with different ad sets, which is especially important for big-ticket items that may require touches before conversion.

A/B Testing 52

A/B Testing CPC CPM Conversion 52

AdvertiseMint

JUNE 27, 2023

Retargeting your Facebook audience. Retargeting is a type of Facebook ad that has brought success to many businesses. For example, Aurum Brothers made 13 times more money from their ads by retargeting people who had already visited their website. Setting up testing in the Facebook Ads Manager: Go to the Ads Manager.

Advertising 59

Advertising Retargeting Video Ads Mobile Ads 59

Single Grain

MAY 2, 2023

This makes monitoring a PPC campaign easy, maximizing your ROI and ROAS. One of the ways that automation can better monitor your ads is by using A/B testing. AI can use different copy, keywords, placements and times to test which are most effective. AI will optimize your ad copy with the most converting keywords.

Machine Learning 52

Machine Learning A/B Testing Ad Targeting ROI 52

Single Grain

AUGUST 25, 2020

Facebook is the most effective marketing channel — according to 67% of social advertisers. As a result, your ROI will be higher. I also recommend that you create many versions of your ad and split test (aka A/B test) them to see which version converts best. 480% more clicks. 270% more leads.

Video Ads 145

Video Ads Retargeting A/B Testing Conversion Rate 145