Remove A/B Testing Remove CPC Remove CPL Remove ROI
article thumbnail

How Effective Is Mobile Advertising? What You Need to Know

Agility Ads

Cost-effective – Mobile marketing is significantly cheaper than traditional marketing techniques, and it has a better ROI. Continual Refinement – With mobile advertising, it’s easy to perform A/B testing to test various ad creatives, targeting options, graphics, and CTAs.

CPC 40
article thumbnail

Lead Generation Case Study: 7 Examples of Success

Single Grain

However, advertising can be expensive, so Axure knew they needed help attracting new clients while decreasing CPL costs. Google Ad spending decreased by 60%, and they maintained an average of $10 CPL. To save money, we spread the CPC budget across multiple campaigns. First, they targeted countries whose traffic had no value.

CPL 52
article thumbnail

LinkedIn Ads for Enterprise B2B SaaS: The Only Guide You’ll Need

Single Grain

And if you are ready to get started, read on for more info – or book a free SaaS LinkedIn Ads Strategy consultation with Single Grain if you want to short-cut your path to positive ROI: Book My Free SaaS LinkedIn Ads Strategy Consultation . A Word on LinkedIn Ads Testing. The “Big 3” Types of LinkedIn Ads for Enterprise SaaS.

CPL 98