AdTech Ecosystem: Navigating Trends and Insights
Smart-Hub
DECEMBER 22, 2023
billion USD by 2030 at a compound annual growth rate (CAGR) of 14.5% Demand-Side Platforms (DSPs) DSPs empower advertisers to manage and optimize their ad campaigns programmatically. Regulatory initiatives such as GDPR and CCPA aimed to empower users with control over their data. billion USD in 2023 to 1,496.2
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