10 PPC Trends You Can’t Ignore in 2020
Single Grain
DECEMBER 23, 2019
One of the biggest trends in Pay-per-Click (PPC) advertising for 2020 will be automation – the use of artificial intelligence (AI) and machine learning (ML) to automate labor-intensive tasks associated with Google and Bing ads. trillion by 2030. Google’s AI system automatically optimizes for conversions in each auction.
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