2030 A/B Testing Brand Awareness Pop-Up 
Smart-Hub
MARCH 19, 2024
This time-tested ad format still remains popular, and its programmatic market value is expected to exceed $1459 billion by 2030. For the same reason, native ads help marketers drive brand awareness. As for the native advertising market, its value is forecasted to reach around $87 billion by 2029.
Single Grain
DECEMBER 6, 2019
If you haven’t already realized it, 2020 may be the year that a lot of people wake up to the dominance of artificial intelligence (AI). Because influencer marketing is generally more authentic than corporate advertising: 63% of consumers trust influencers’ opinions of products much more than what brands say about themselves.
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